Dev Release #7Three portals, one tradeRead the notes
Launchpad · What's broken · 01 of 4

The scale of token failure

53.2% of all crypto tokens listed since July 2021 are now dead. 11.6 million of them died in 2025 alone. Pump.fun token deployment runs at 10,400 per day; 9,900 die in the same 24 hours. The launch market is not a stress-tested funnel; it is a graveyard with a deployment script attached.

≈ 5 min read · 5 sections
11.6MTokens that died in 2025 alone (CoinGecko, Jan 2026)
53.2%Of all 25.2M tokens listed since July 2021 are dead
83,700/dayFailure rate after the October 10, 2025 cascade

A scale that breaks intuition

Between July 2021 and December 2025, 25.2 million cryptocurrencies were listed on GeckoTerminal. By the end of 2025, 13.4 million of them were no longer actively traded. That is a 53.2% failure rate across the full five-year window, measured by tokens that recorded at least one trade before going dormant.

The headline figure understates the reality in two ways. First, the dataset excludes tokens that never traded at all, so the true universe of minted-but-failed tokens is larger than 13.4 million. Second, the failure rate accelerated so sharply in 2024 and 2025 that the 53.2% figure averages a slow start with an explosion. 96% of all five-year failures occurred in 2024 and 2025 alone. 2025 by itself accounted for 86.3% (11.6 million tokens).

The acceleration is the story. 2021 recorded 2,584 failures across the entire year. 2024 recorded 1.38 million. 2025 recorded 11.6 million. The 2025 figure is 8.4 times the 2024 figure, and the 2024 figure was already 534 times the 2021 figure. The market did not get worse linearly; it broke open.

YEARLY TOKEN FAILURES, COINGECKO GECKOTERMINAL DATASET2,584 in 2021. 1.38 million in 2024. 11.6 million in 2025. The 2025 figure is 8.4 times the 2024 figure and 4,486 times the 2021 baseline. 2022 and 2023 combined accounted for 3.4% of the five-year total and are too small to show at scale.
Source: CoinGecko, GeckoTerminal data, January 2026. Methodology: only tokens that recorded at least one trade are counted, and only Pump.fun tokens that graduated to a full DEX listing. Non-traded and non-graduated tokens are excluded, so the actual universe of minted-but-failed tokens is larger.
Yearly token failures from the CoinGecko January 2026 dataset. The 2025 bar is shown at full scale because it dominates the chart; 2024 sits at roughly 12% of the 2025 bar; 2021 is rendered at minimum-visible width because at the actual ratio (0.022% of 2025) it would otherwise be invisible. The chart's visual claim and the numerical claim are the same: the launch market did not get worse linearly; it broke open.

What the data actually measures

Three methodology details matter when interpreting the CoinGecko dataset. The first is the trade-floor: only tokens that recorded at least one trade are counted as either alive or failed. Tokens that minted and never traded are excluded entirely. This means the dataset is conservative against the actual scale of failure.

The second is the Pump.fun rule: only Pump.fun tokens that have "graduated" (reached the threshold for full DEX listing) are counted. The vast majority of Pump.fun deployments never graduate and are therefore excluded. By mid-2025, Pump.fun was the source of 80%-plus of new Solana token launches; if non-graduated Pump.fun tokens were included, the failure figure would be multiple times larger.

The third is that "failure" here means "no longer actively traded." It does not require fraud, scam, or formal abandonment. It includes both intentional rug pulls and ordinary attrition (no users, no liquidity, no developer activity). The 11.6 million 2025 figure is therefore a measure of market-survivability collapse, not of fraud rate specifically. The fraud-specific data is on the next page.

The Pump.fun engine

One platform drove the volume. By mid-2025, Pump.fun was the source of more than 80% of new Solana token deployments. The platform reduced the technical barrier to deployment to a single click; no code, no team, no product, no audit. Daily deployment ran at approximately 10,400 new tokens per 24 hours through most of 2025. Daily token death ran at approximately 9,900 in the same window.

The "graduation rate" (the share of Pump.fun tokens that reach a real DEX listing with sustained liquidity) is the platform's own success metric. It dropped below 1% for the first time in February 2026. Of more than 7 million tokens deployed on Pump.fun since 2024, 98.6% are classified as rugs or pumps. Only approximately 97,000 ever held $1,000-plus in liquidity at any point in their lifetime.

Pump.fun is not a fraud platform in the legal sense; it is a deployment platform that exposed the structural reality of permissionless minting. Most tokens have no operating substance to back them. When the infrastructure to deploy a token cheaper than it costs to print a sticker, the bottleneck stops being the mint moment and starts being the verification moment. Without a verification moment, every weak project is funded indistinguishably from every strong one.

PUMP.FUN DAILY LIFECYCLE, MID-2025 TO Q1 2026Tokens deployed per day. Tokens dying per day. Tokens reaching a real DEX listing per day. The funnel describes a market where almost everything launched also dies on the same day, and almost nothing graduates.
Source: Pump.fun deployment data, mid-2025 averages. The platform graduation rate is the share of deployed tokens that reach a real DEX listing with sustained liquidity. It dropped below 1% for the first time in February 2026. Of 7+ million tokens deployed on Pump.fun since 2024, 98.6% are classified as rugs or pumps; only approximately 97,000 ever held $1,000-plus in liquidity at any point in their lifetime.
Pump.fun daily lifecycle in mid-2025 through Q1 2026. The launched bar and the dying bar are essentially the same height because the platform's smash-and-grab pattern processes tokens in and out within a single 24-hour window. The graduating bar at the bottom is at minimum-visible width because the actual graduation rate (below 1%) would otherwise be invisible at this scale.

The October 10 cascade as inflection point

On October 10, 2025, a 100% China tariff announcement triggered the largest single-day liquidation event in crypto history. $19 billion in leveraged positions were wiped out within 24 hours. The market-wide stress flowed downhill to token survivability immediately.

Daily token failure rate before October 10 was approximately 15,000 per day. After October 10, it was approximately 83,700 per day. The cascade did not create new failure mechanisms; it stress-tested every weak project at once. Q4 2025 closed with 7.7 million token failures, more than the cumulative total of 2021 through 2024 combined, in 90 days.

The point of the October 10 reference is not that a leverage event explains the underlying failure dynamic. It does not. The underlying dynamic was already in place. The leverage event was the trigger that exposed how thin the substrate was beneath the issuance volume. A robust market would have absorbed the shock; a market built on millions of unverified tokens collapsed.

DAILY TOKEN FAILURE RATE, OCTOBER 10 INFLECTIONThe cascade did not change the underlying failure mechanism. It changed the volume the mechanism processed per day. A 5.6 times jump in daily failures, sustained through Q4 2025.
Source: CoinGecko commentary on the Q4 2025 dataset (January 2026). The October 10, 2025 liquidation cascade wiped $19 billion in leveraged positions inside 24 hours, the largest single-day deleveraging in crypto history. Q4 2025 closed with 7.7 million token failures, more than the entire 2021 through 2024 period combined.
Daily failure rate before and after the October 10, 2025 cascade. The before-bar represents the 2025 baseline; the after-bar represents the post-cascade rate sustained through Q4. The 5.6x jump shown here is what fueled the 7.7 million Q4 2025 failure figure (34.9% of the five-year total in 90 days).
THE EDMA LAUNCHPAD ANSWER, MINT-TIME GATELaunching a token on EDMA's Launchpad is not a one-click action. Every mint passes through the Proof-of-Verification gate, which enforces evidence quorum, equality of evidence hashes across attestors, and one-claim exclusivity. A project that cannot produce the evidence cannot mint, regardless of how much it has spent on marketing.
The protocol-level documentation for the gate lives at the PoV Gate page. The Launchpad applies these three gates to every token mint, not just to the protocol's internal evidence tokens.
The EDMA Launchpad applies the Proof-of-Verification gate to every token mint. Three gates structurally block the failure modes that drove the 2025 numbers: no mint without evidence, no self-attestation, no double-counted underlying asset.

Continue the study

This page covers the scale of the wreckage. The remaining three pages cover the lifecycle of failure stage by stage:

Unverified mints. The mint moment in the current industry has no proof gate. The cost is measured in $17 billion of crypto scams in 2025 and $6 billion of rug pull losses.

No KPI evidence at fundraising. Presales raise tens of millions of dollars on whitepaper claims. The ICO era's 81% one-year failure rate is recurring in 2024 to 2026 with bigger raises and the same structural absence.

Upfront capital release. Even institutional-grade 2025 token launches are collapsing post-TGE because capital releases on day one and delivery is never gated. 84.7% of 2025 launches trade below TGE; tokens that launched at $1 billion-plus FDV have a 0% success rate.

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